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SYS.CHIP // AI consulting for founder-led businesses

Your judgment. Encoded in every decision.

CHIP captures the calls only you used to make and puts them where your team can use them. Your standards scale with you, not without you.

// What we build

Institutional memory for organizations that think in systems.

CHIP captures decisions, encodes judgment, and makes your team's best thinking the default, not the exception.

Decisions logged automatically

Every session produces a structured record, not a chat transcript.

Patterns surface over time

CHIP finds what recurs: the wins, the blockers, the drift.

Judgment becomes portable

New team members, new contexts, same operating standards.

Outcomes we build toward
social_automation
lead_generation
content_systems
blog_content
capacity_unlock
social_automation
lead_generation
content_systems
blog_content
capacity_unlock

// Get started

What's your capacity actually worth?

15 people
15 hrs/wk
$150 /hr
Estimated impact
Your review time, before and with CHIP
15 hrs/wk
Before
5.2 hrs/wk
With CHIP
9.8
Hours reclaimed / week
470
Hours reclaimed / year
Annual value unlocked
$70,500
Rough payback: 1.3 months against the recommended tier.

Estimate based on the reclaim ranges documented across our pricing model, not a guarantee.

// The problem

You built something that needs you for everything.

You hired good people. Wrote the SOPs. Tried the tools.
They still call you for the edge case, the exception, the thing only you remember.
When someone leaves, the context leaves with them. Their replacement starts at zero.
You can't take a real vacation. You can't delegate what's never been written down.
You
Everything routes here

Your business runs on judgment. Right now, that judgment lives in one place: your head.

That's the wall every growing business eventually hits.

TODAYFounderStaffStaffStaffWITH CHIPCHIPFounderreviews when neededStaffStaffStaff

Same staff, same requests. The only thing that changes is what has to go through you first.

// The moment you realize

You don't need another tool. You've hit a specific wall.

You turned down revenue

A project came in. You said no. No room for one more thing that needed you.

Your vacation wasn't a vacation

You went somewhere. Your phone still lit up. Only you could make the call.

A new hire took too long

Months in, still not at the bar. Nobody ever wrote down what the bar is.

You redid work that was already done

Again. Not wrong, just not how you'd have done it. They had no way to know.

A client asked for you by name

Something your team could've handled. They wanted you in the room anyway.

Something walked out the door with someone

A person left. The knowledge left with them. It only ever lived in their head.

// Use cases

What CHIP actually gets used for.

// How it works

Three stages. One outcome: a business that runs without you in the room.

Walk through it →

// Inside a CHIP

Company knowledge comes in a few shapes.

  • The judgment call that used to require you personally.

chip type: decision tree
type
Pricing and scope exceptions
captures
The calls you make by feel, made explicit
used_by
Whoever's handling the request
outcome
Same answer you'd give, without the wait

// Who it's for

Three founders. Same root problem.

  • I built this firm to have freedom. Now I have less than when I was an employee.

MR — 8 to 25 employees
01
2 to 3 concurrent projects running at once, instead of locked at 1
02
Senior staff handling most client interactions without looping you in
03
Review time drops from hours per project to minutes
04
Clients feel confident because the quality bar is consistent, not because you personally showed up
Explore the full profile →

// How this plays out

We're early. Here's what CHIP is designed to do, by persona.

MRThe Reluctant Bottleneck

a firm with 3 senior engineers goes from 2 concurrent projects to 4 within 6 weeks. Founder review time drops from 2 hours to 20 minutes per project.

You hired them because they're good. CHIP makes them as good as you.

Illustrative scenario, not a verified client outcome
SKThe Scaling Scrambler

proposals hit the bar 85 percent of the time, review time cut from 2 hours to 20 minutes.

Your juniors can write like you. CHIP teaches them how.

Illustrative scenario, not a verified client outcome
JPAI-Curious but Lost

starting with email drafting as the quickest, highest-confidence win.

Let's prove AI works for your practice in 90 days. No big bet. Just data.

Illustrative scenario, not a verified client outcome

// Pricing

Scoped on a real conversation, not a card on a page.

See full pricing →
SK
Scaling Scrambler

Same model, scoped to how many teams you're systematizing.

Growing agency (10-30 people) systematizing standards across one or more functional areas.

MR
Reluctant Bottleneck

One flat monthly fee, one setup cost, scoped to your firm on the call.

Solo professional or small team (8-25 people) ready to delegate one domain, scaling to multiple domains and senior-staff coaching as you grow.

JP
AI-Curious

Start with a fixed-scope audit, then a 90-day pilot: priced once we know what the audit finds.

Any business owner who wants proof before committing to an ongoing engagement.

// Coffee chat

20 minutes. No pitch deck, no sales process.

Pick a time

Ready to put your judgment where your team can use it?

Book a free coffee chat